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K-Food Newsletter

Cover Story / Worldly Popular Goryeo Ginseng
Date
2019-05-16 14:51:49
Hit
6004
Email
choiyj@agrinet.co.kr

Ginseng was named after the shape of a man. It maintains vitality by its miraculous efficacy as much as it has been called 'Mysterious Herb'. It is also effective for weakened body, weariness, exhaustion, inappetance, vomiting, and diarrhea. It helps the function of lung but also the excellent efficacy of Ginseng has been reported for its immunization reinforcement, high sugar suppression, homeostasis maintenance, anti-cancer and detoxication. Although Ginseng is grown in China, Japan and the U.S including Korea, Ginseng of Korea the originated country of about 1,500 years of history has been recognized worldwide. The last year's export performance of 18.7 million 74 thousand dollars proves its high quality. introduces Goryeo Ginseng as the representative health food.

 

 

#Goryeo Ginseng, Exported 18.7 million 74 thousand dollars last year

 

The Ginseng produced in Korea has been continuously beloved by consumers of the world. Last year's actual export amount of Ginseng reached 18.7 million 74 thousand dollars, which numerical figure was 18.5% more increase than the year 2017. The reason for such large increase in the exportation of Ginseng was that the demand of Ginseng by the China regions was expanded but also the exportation of Ginseng increased to major import countries such as Japan, the U.S, Vietnam, and Canada. In detail, the exportation amount of Korean Ginseng to the largest export country China in 2018 shows 51.18 million dollars, which was the 34.8% increase to the year 2017. Also the exportation to other China regions of Hong Kong and Taiwan recorded 28.99 million dollars and 20.37 million dollars respectively and contributed to the exportation of Ginseng. The export amount of Ginseng to Japan the second largest export market counted up to 32.83 million dollars which was the 14.1% increase to the year 2017, and the export amount of Ginseng showed 23.7 million dollars and 15.2 million dollars to the U.S and Vietnam respectively.

While the export amount of Ginseng has increased uniformly by each market, there exists an expectation for the accomplishment of 200 million dollars this year for the first time in its history. Due to the recent change of consumption pattern by people who want to find health functional foods, the increased exportation of the processed products such as Red Ginseng and Ginseng drinks is also the favorable factor for the accomplishment of 200 million dollars.

 

 

#Increasing Exportation through Customized Targeting per Market

 

The government and export companies have analyzed its effective increase in exportation with a point that the products were exported suitable for the demand of consumers by each overseas market. The representative production company in Korea, the Korea Ginseng Corp. (KGC) proceeded with the marketing and promotion for the relevant products with a view on high demand for Ginseng root in China. people take Ginseng root after slicing small amount of it and boiling for tea or soup. The U.S has selected Ginseng as a strategic product for each distribution channel. COSTCO has continued its sales around the Korean Red Ginseng and general retail stores its sales around the EVERYTIME. The KGC developed the products exclusive for the home shopping to have expanded the sales even in Japanese market and strategically promoted the EVERYTIME products in Taiwan. As a result, the sales showed 40% increase in the China's regional markets and 30% increase in other markets to the previous year. Also, the other export company Nognhyup Red Ginseng utilized Hallyu contents for Southeast Asian markets and promoted the exportation through the export strategy for each country.

 

 

# Innocent Change of Ginseng

 

Sprout Ginseng: It is the product commercialized through the hydroponic cultivation during the months of February and March after creating an environment where Ginseng can grow in the greenhouse and planting Ginseng seedlings. The sprout Ginseng is the eco-friendly product without using pesticide but also it is possible to take leaf, stem and root as if eating wrap in vegetables. Also, when purchasing Ginseng seedlings, farmers have been doing their best to secure its safety through the inspection on the remained pesticides. Especially, it is even possible to eat leaf that has 10 times more saponin than root, which is good for the prevention of cancer. People in Korea and overseas have paid attention on the sprout Ginseng as a health food. The sprout Ginseng has been extensively recognized as the product that can help people endure the heat by maintaining the homeostasis of the body when it is taken in the country of hot climate.

Goryeo Sammuruji Sprouting Ginseng Farming Cop.

·Tel : +82-61-395-2058 ·Fax +82-61-393-2092 ·E-mail : 55dh@hanmail.net

 

 

 

 

 

 

·Ginseng Chip: It is the processed product of Ginseng with a thin sliced shape of 1-2cm thickness. Ginseng has been frozen and dried below 40and added with honey to reduce original sour taste and maintain natural nutrients. Also, it is highly meritable to utilize Ginseng chips for various food ingredients including tea, drink and snack. It plays a role of enhancing the class of dishes by adding Ginseng chips to existing dishes. In fact, the first launched product Nolmae Ginseng introduces various utilization methods for Ginseng chips through the website such as salad, grilled short ribs with Ginseng chip, rice ball with Ginseng chip, nutritional Ginseng porridge, nutritional rice with Ginseng chip , and Ginseng chip hamburger.

Nolmae Insam (Ginseng)

·Tel : +82-41-733-7981 ·E-mail : nminsam@daum.net ·Website : www.nminsam.com

 

 

 

 


 

 

·Grilled Ginseng: Grilled Ginseng is the product cooked and dried under high pressure and high temperature above 200with little moisture. Namely, it is the Ginseng to grill. It is the product originated from farmers who cultivated Ginseng in cold winter, grilled Ginseng on wood fire to warm their bodies and take a rest. When Ginseng is grilled, its peculiar sour taste will be weakened and its texture will become sweet and soft like grilled sweet potato. It has been known that the actual sugar level of grilled Ginseng is high as 23.4brix, and that the contents of ginsenoside effective for the prevention and improvement of diabetes is higher than fresh Ginseng. There are also the products of gusam stick mix after grinding grilled Ginseng and diluting in water and pounded cakes.

Ginseng Biotech

·Tel : +82-41-362-8819 ·Fax : +82-41-362-8899 ·E-mail : ksk6331@hanmail.net ·Website : www.brg.kr

 

 

# Representative Ginseng & Red Ginseng Products

 

The KGC, the representative export company of Ginseng and Red Ginseng in Korea, has been exporting their Ginseng products to overseas through KGC Brand. The representative export products are Ginseng root, Korean Red Ginseng Drink (高麗蔘元), Korean Red Ginseng Extract (高麗蔘膏), and Korean Red Ginseng Everytime. For the Red Ginseng Extract, the KGC has carefully selected and used red Ginseng made of 6 year-old fresh Ginseng cultivated in Korea. The Red Ginseng Extract uniformly contains effective component of red Ginseng and helps enhancing immunity. The Korean Red Ginseng Everytime presented in many Korean dramas is the product that contains Red Ginseng Extract in a stick pouch, which can be taken conveniently whenever and wherever. Red Ginseng Drink contains domestic herbal medicines such as 6 year-old red Ginseng, antler, and ganoderma.

The KGC has been operating an online shop for each major overseas market for consumers to purchase products directly. Firs of all, in case of China the largest export market, it is available to purchase the products of Ginseng and Red Ginseng at T-Mall. The website address of T-Mall consumers can purchase is zhengguanzhuangbjp.world.tmall.com. A direct website mall (www.kgcshop.com.tw) has also been operated in Taiwan. The domain of a direct mall in Japan is kgcshop.jp. Lastly, in the U.S, it is available to purchase the products of KGC at www.kgcus.com. The website of KGC is globalgc.com where people can obtain various informations in related to Ginseng.

The other export company the Nonghyup Red Ginseng also has been promoting their products through the website in English language (en.hansamin.org) and language (cn.hansamin.org). The major export item Red Ginseng Root (原支参) is 6 year-old Goryeo Red Ginseng Root which contains 32 kinds of saponin. The Red Ginseng Extract (紅参精) is a health functional food with 5 different functions of red Ginseng. The Red Ginseng Tea (紅参茶) is the product manufactured to drink red Ginseng extract in a type of tea.

 

 

# Visited Ginseng Farm at Cheorwon, Gangwon Province/Mr. Lim YeongJae, producing 6 year-old Ginseng under strict management

 

 

 

 

 

 

Mr. Lim YeongJae (48) who is growing Goryeo Ginseng at Cheorwon in Gangwon Province has continued the contract cultivation with the KGC for 20 years. He has been able to concentrate only on farming without any trouble regarding the sales of Goryeo Ginseng. By the way, the products grown by his farm must pass the strict safety standard of the KGC. Currently, Mr. Lim has been producing 6 year-old Ginseng at Goryeo Ginseng field with the scale of 10,000 pyeong. He has been making sure of the safety management for entire seven years including the management in a reserved land.

First of all, before planting Goryeo Ginseng, an inspection should be proceeded on harmful components in the soils of reserved land and the Ginseng Farm must pass all 6 to 7 times of safety inspection three weeks before the harvest of Goryeo Ginseng. All safety standards are stricter than PLC standard of the Ministry of Food and Drug Safety. The Ginseng Farm must pass stricter standard than the standard of pesticide residue recognized as safe by the government.

Mr. Lim YeonJae said, “It is not just to cultivate a simple agricultural product but to grow medicine, I have paid much special attention on the safety management. I have been doing my best to manage on the field itself in order to use the minimum pesticide without leaving residue and to prevent harmful components from entering from other fields." He was confident saying, “There is no Ginseng anywhere in the world for which the safety inspection is implemented with quality management."

The Goryeo Ginseng with a pride of long history and tradition keeps a peculiar cultivation method to finish 5 years of growing Ginseng after growing Ginseng seedlings at a seedling field for one year and transplanting them to a main field. It requires much more care than direct digging of Ginseng, but the method to transplant will raise the quality of Goryeo Ginseng but also make the body type of human shape.

Mr. Lim said, “Goryeo Ginseng is 6 years old root. I know that Korea is the only country who insists 6 year-old Ginseng root worldwide.”; and emphasized, “Some people insist that there is no difference in the main components of Ginseng such as saponin even after growing 4 year-old Ginseng. Although Ginseng has a merit of mass harvest, people believe the efficacy of 6 year-old Ginseng is far excellent in Korea. It is because Ginseng farmers have piled up trust on the efficacy of 6 year-old Ginseng through several thousand years of experience."

Besides, Ginseng farmers should plow up the field and remove stones several times from the stage of reserved land and make a suitable physical environment for Ginseng cultivation. A light shield facility is also important. According to the amount of light, Goryeo Ginseng in cultivation may burn down or its growth and development may be poor, so that it is important to control the amount of light frequently. The Goryeo Ginseng needs much more care by farmers than any other crops.

Mr. Lim said, “Goryeo Ginseng is the best medicine for the healthy and long life of people. There is a clear reason that it has continued several thousand years. Seeing is believing. You will find out when you eat.”

 

 

 

 

 

 

# Information / Red Ginseng, More Delicious to Eat if Knowing it Well

 

Red Ginseng is made after cleaning fully grown fresh Ginseng and steaming it with skin to dry. It obtained the name Red Ginseng as fresh Ginseng appears red color during the manufacturing process. Five representative functions of Red Ginseng are the enhancement of immunity, the improvement of fatigue, the smooth flow of blood, and the improvement of memory, and the function of anti-oxidant. It has also been confirmed that daily intake of 3g Red Ginseng powder was effective on skin such as the improvement of freckles.

The KGC has produced, distributed and exported representative Ginseng and Red Ginseng of Korea, which are produced under a strict management through the contract cultivation with farmers of Ginseng production. Such various products of Red Ginseng meet with consumers such as Red Ginseng Drink, Red Ginseng Capsule, Red Ginseng Tea, and Red Ginseng Stick including Red Ginseng Concentrate.

Representative Red Ginseng products and Red Ginseng Concentrate contain rich contents of ginsenoside. Red Ginseng Tea is the product manufactured for drinking red Ginseng extract as a type of tea. Ginseng candy contains 6 year-old red Ginseng extract to feel mouthful sour smell and sweet taste at the same time. It is simple to carry and take Red Ginseng Stick. It is the product made by adding purified water to Red Ginseng Concentrate and fill it in a stick pouch. It is better to take one pouch every day.

 

 

# Ginseng Cafe, Do you know Sappon Sapoon?

 

The Ginseng Cafe located on the first floor of KT&G Tower, Sapoon Sapoon is the place to reproduce a Ginseng field and lightly enjoy Red Ginseng through the health menu that utilizes Red Ginseng. At first, when you enter the Cafe, the ceiling has been composed like a sun shield in the Ginseng field to attract your eyes. Appreciating such appearance, when you walk inside the Cafe, you will notice Red Ginseng related drinks and cakes. Ginsengccino is the representative drink which is classified to black, white and Soya. Additionally, it is available to taste Red Ginseng Carrot Chiffon Cake, Red Ginseng Browny, and Red Ginseng Butter Cookie. You can find the Cafe on the first floor of KT&G Tower after coming out of the number 2 exit at Samsung Station of the subway line 2 and walking about 300m.

 

# Easy Homemade Ginseng Dish

· Ginseng Pine Nut Porridge

Ingredients: 1 cup of rice, 5 cups of water, 70g Ginseng, 70g pine nuts, little salt

Macerate 1 cup of rice in 5 cups of water for 3 hours

Pour 1 cup of water to mix with the macerated rice and pour remaining water for full boiling.

Mix prepared Ginseng and pint nuts with 1 cup of water and pour it in No.for boiling.

Seasoned it with salt.

 

 

 

 

 

 

· Steamed Sweet Squash Ginseng with Honey

Ingredients: 1 sweet squash, 2 roots of Ginseng, 6 red dates, 6 tablespoonful of honey

Cut sweet squash in half and remove seeds

Wash Ginseng with skin and slice it slantly. Clean wash red dates to keep

Fill sweet squash with Ginseng and red dates and put honey to steam for about 25 minutes.

 

 

 

 

 

 

· Grilled Ginseng with Butter Mushroom

Ingredients: 1 butter mushroom, 1 Ginseng root, 3 tablespoonful of minced ham, 3 tablespoonful of garlic, 3 tablespoonful of parsley, 1/2 tablespoonful of anchovy

Wash button mushroom and remove the button. Dry the mushroom and sprinkle it with salt and black pepper.

Mince Ginseng, ham, garlic, parsley and anchovy.

Spread olive oil on a pan. Stir fry garlic and put minced Ginseng, ham, parsley and anchovy.

Put button mushroom in and arrange it neatly on a pan to cook.

 

 

 

 

 

 

· Ginseng Fry

Ingredients: 8 roots of Ginseng, batter (1 cup of flour, 2 tablespoonful of starch powder, 1 cup of water), seasoned soy sauce (1 tablespoonful of soy sauce, mushroom, 2 tablespoonful of water brewed in kelp)

Clean wash Ginseng and divide it into two.

Mix starch with flour and knead.

Coat flour on prepared Ginseng and cover it with batter to fry in edible oil.

Put mushroom and water brewed in kelp with soy sauce to make a sauce.

 

 

 

 

 

 

 

'Cover Story / Worldly Popular Goryeo Ginseng' 저작물은 "공공누리 2유형 출처표시 + 상업적 이용금지" 조건에 따라 이용할 수 있습니다.